No More Trash: Meet WOWABLES® Paper Towels

Convenience is killing the planet. Here’s why you should make the switch to sustainable paper towels you never have to worry about. 

Can you live without your paper towels? I know I can't.

Every household in the United States uses five sheets of paper towels daily, which amounts to more than 6 million pounds of paper waste. To put it in perspective, that's about the size of two Olympic swimming pools.

What's even worse? Paper towels break down and generate methane, a 23 times more potent greenhouse gas than carbon dioxide. Paper towels single-handedly result in an excessive amount of waste and contribute to global warming. 

So, is the convenience of paper towels a direct non-negotiable, even with their effect on the environment? Well, for some, it is. The single-use aspect of paper towels has made them an everyday necessity. And with their large-scale production being seemingly unavoidable, why should you be inconvenienced?

Well, you don't have to be. At Carom, we are constantly on the hunt for sustainable products that can replace your everyday needs. Our belief is that the only way to create a more sustainable future is to create a better economy. 

Meet Wowables

While searching for a sustainable paper towel alternative, we came across a company that stood out from the rest. WOWABLES® is a game changer in the way we approach everyday tasks. Offering reusable, biodegradable, and cost-saving paper towels, WOWABLES® provides a sustainable alternative to traditional disposable options, catering to human convenience and planetary health.

Let's jump into our signature methodology analysis to ensure they meet the Carom standard. 

Does WOWABLES meet our 4-step methodology?

The WOWABLES® Experience

WOWABLES® presents a simple yet desperately needed product: reusable paper towels. These towels are durable, absorbent, and biodegradable, making them an eco-conscious choice for households worldwide. By offering a sustainable solution to everyday cleaning needs, WOWABLES® aims to reduce waste and promote environmental stewardship.

Addressing Human and Planetary Needs

The mission of WOWABLES® goes beyond mere convenience; it serves both human and planetary needs. On the human side, WOWABLES® offers a cost-effective alternative to disposable paper towels, saving you money in the long run and reducing trips to the store. On the planetary side, it addresses environmental concerns related to the massive amount of disposable paper towels ending up in landfills daily. Simultaneously, it addresses environmental concerns associated with the excessive use of disposable paper towels, mitigating the strain on landfills and promoting a more sustainable future.

Utilization and Benefits

Using WOWABLES® paper towels is as straightforward as using traditional disposable options. These towels excel in versatility and effectiveness, from cleaning spills and dusting to bathroom clean-ups. Their high absorbency, durability, and lint-free nature ensure efficient cleaning without the need for harmful chemicals or substances. Moreover, their dishwasher and machine washable design allows for multiple uses, reducing waste and enhancing their eco-friendliness.

What Happens at their End of Life Cycle

One of the most remarkable aspects of WOWABLES® paper towels is what happens when they reach the end of their life cycle. Unlike their disposable counterparts, which often end up in landfills, WOWABLES® towels are biodegradable and compostable. This means that they naturally break down over time, returning to the earth without harming the environment. By minimizing the product's ecological footprint, WOWABLES® reinforces its commitment to sustainability from production to disposal, reducing the burden on landfills and minimizing the ecological footprint of the product.

Are WOWABLES® Paper Towels the Right Choice?

WOWABLES® products proudly bear the Carom verification badge for three compelling reasons: they prioritize essentiality over extravagance, generate zero waste, and seamlessly integrate into the circular economy at the end of their lifecycle.

At Carom, our commitment extends far beyond merely endorsing sustainable products like WOWABLES®. We are dedicated to fostering innovation towards circular, regenerative business practices. We conduct comprehensive business model analyses with every business we collaborate with, curate compelling content across various platforms, and amplify their message to reach a broader audience.

Explore our Living Market

We are delighted to unveil our online marketplace featuring forward-thinking companies like WOWABLES®. With our marketplace, accessing vetted sustainable products that align with your values and contribute to a brighter future for our planet has never been easier.

Each company showcased in our marketplace adheres to our four-step methodology. When a business meets our rigorous criteria, its products contribute to a thriving economy rather than harming our environment. Our goal is to facilitate the discovery and support of these companies, forging partnerships that encourage us to coexist harmoniously with our planet.

It's time to redefine the notion of progress by advocating for producing less, producing better, consuming less, and consuming better. Join us at carom.com and become a part of the movement towards a greener, healthier, and more sustainable world. Together, through conscious choices, we can make a meaningful difference.

Key Takeaways:

  • WOWABLES® Paper Towels: Reusable, biodegradable, and cost-saving alternative to traditional disposable paper towels.

  • Addressing Human and Planetary Needs: This product offers a cost-effective solution for consumers while reducing waste and promoting sustainability by addressing environmental concerns associated with disposable paper towels.

  • Utilization and Benefits: Highly absorbent, durable, and lint-free paper towels suitable for various cleaning tasks. Dishwasher and machine washable for multiple uses, reducing waste and enhancing eco-friendliness.

  • End-of-life cycle: The product is biodegradable and compostable, ensuring natural breakdown without harming the environment, thus minimizing its ecological footprint.

  • Hüppy's Carom Verification: Hüppy's products proudly bear the Carom verification badge for prioritizing essentiality, generating zero waste, and seamlessly integrating into the circular economy.

  • Carom's Commitment: We are dedicated to fostering innovation toward circular, regenerative business practices through comprehensive business model analyses, content curation, and the amplification of sustainable messages.

  • Living Market: Online marketplace featuring visionary companies like Wooly, offering vetted sustainable products aligned with consumer values and contributing to a brighter future for the planet.

  • Four-step Methodology: Companies showcased adhere to Carom's criteria, ensuring products contribute to a thriving economy without harm to the environment.

  • Advocating for Change: Redefining progress by advocating for producing less, producing better, consuming less, and consuming better to create a greener, healthier, and more sustainable world.

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