Why Now Is the Best Time to Make Sustainable Changes for Your Business

Feb 12

Looking for reasons to make healthy changes for your business? Read more here.

What Are Sustainable Changes Within a Business?

Sustainable changes within a business focus on improving the business so that it positively affects the environment and society around it. Sustainable changes can range from supporting carpooling and switching office practices to saving energy or recycling waste. More considerable sustainable changes can be reducing packaging, reducing emissions, or supporting ethical labor.

The focus on sustainability in business has become an increasingly important topic as consumers demand that companies take responsibility for the ecological effects they have. With eyes on businesses to have this responsibility, now is the best time to make sustainable changes.

How Do Sustainable Changes Make a Difference?

Making sustainable differences within a business can reduce the ecological impacts that business byproducts have on our ecosystems and society. Sustainable strategies can help an organization reduce or change current methods that do not positively impact the ecosystem. Overall, even making small sustainable changes makes a huge difference considering if everyone could participate!

Examples of sustainable methods are;

Using sustainable materials
Reducing greenhouse gas by changing supply chains
Using renewable energy sources
Recycling materials
Reducing packaging
Funding community groups
Manufacturing locally

The overall goal of implementing sustainable changes within the business is to make a positive impact. Not making a positive impact may result in environmental impacts, injustices amongst workers, and a disbalance of equality. Even small steps matter because you’re consciously thinking about your business's role.

How to Implement a Sustainable Strategy?

When implementing a strategy to make sustainable changes, it is essential to focus on two main categories:

What is the current effect my business has on the environment?
What is the current effect my business has on society?

Analyzing the current state of the business can help outline what needs to be improved.

Other questions you can ask are:

How much waste is being produced by our business?
What does our company culture look like?
Are we supporting diversity in our business?
Are our hiring practices only targeting one group of people?
Can our products help communities outside of our current target audience?
What is the overall impact of our business on our local communities or surrounding communities?

Once the change is implemented, the outcomes can be monitored to ensure no regressions on the strategy or environmental, economic, or social impacts.

What’s the Impact of Making These Changes?

Making these changes impacts your area by helping your business help others and being mindful of the global impact one small change can make. Sustainable changes can even result in success! When optimizing your business to be more sustainable, these new changes can create more successful pathways that may reduce costs and better the environment and perception of the business.

ESG, or environmental, social, and governance, is a way to analyze the sustainable methods of a company. Many investors may use these metrics to analyze a business's ethical and sustainable impact, making it either desirable or not.

Companies with good ESG ratings can also help foster support from the public. When your business is overall considerate of the surrounding social, political, and ecological impacts that it has, it is less likely to be critiqued for being unethical. Sustainability is desirable today, and research shows that implementing ESG strategies can lower costs and improve finances.

Growth and a Good ESG go Hand-in-Hand

Applying an ESG strategy can also be used as a company growth strategy. As one reconsiders the current practices and pathways, improving them to be more eco-friendly is an excellent opportunity to add ways that the company can grow without needing a growth consultant.

How do making your sustainable changes also support internal growth strategies?

Meet ecological goals such as reducing packing by 50%. With that saved money on packaging, new positions can be opened.
Diversify the team by creating opportunities for local members of the community.
Target a new population for products or services to help a new group of people and increase sales.
Reduce waste by optimizing production lines. Therefore, spending less money on waste removal.
Switching to solar within the office, as a result, improves taxes by benefiting from green tax write-offs.
Create an email newsletter instead of sending flyers to mailing addresses. This practice could result in saving money on printing, as well as reaching more customers.

Embracing sustainability does not mean taking a step back from your business success. Implementing strategies and taking action to grow while opting to make positive impacts makes ESG the strategy everyone is working towards.

That is why Carom works to support corporate responsibility to help the current ecological state of the world. For forward-thinking, focused on sustainable living, and looking to make a difference, click here to learn how your donations can help us further our work and make an impact.

Key Takeaways

Sustainable changes within a business focus on bettering the business so that it positively affects the environment and society around it.
Making sustainable changes within a business can impact the ecological impacts of business products on the ecosystem.
The overall goal of implementing sustainable changes within the business is to make a positive impact.
Analyzing the current state of the business can help outline what needs to be improved.
Once the change is implemented, the outcomes can be monitored to ensure no regressions on the strategy or environmental, economic, or social impacts.
Sustainable changes can even create more success! When optimizing your business to be more sustainable, these new changes can create more successful pathways that may reduce costs and better the environment and perception of the business.
Sustainability is desirable in this day and age, and research shows that implementing ESG strategies can lower costs and improve finances.
Making sustainability does not mean taking a step back from your business success.
Applying an ESG strategy can also be used as a company growth strategy.

Mikayla Falk